走暗路，耕瘦田，进窄门

CASE STUDIES

Case Studies

As Velan, I treat case studies as the captain’s log of a one-person systems builder—documenting how Zenvel principles become real-world execution.

You’ll find two streams of work: deep-dive retrospectives from my own projects, and structured teardowns of standout industry cases that reveal reusable growth patterns.

Every analysis anchors on Zenvel’s pillars—Rationality, Order, Self-Drive—to extract methods that independent builders can operationalize. Learn by doing, do while learning.

My Project Reviews

Tracing the full arc of products I build from scratch, including technical architecture, growth experiments, key metrics, and the lessons that stuck.

CompressImage.dev Review: Building a 'Privacy-First' Client-Side Image Compression Tool
Internal Project

CompressImage.dev Review: Building a 'Privacy-First' Client-Side Image Compression Tool

An in-depth review of my first 'Small & Beautiful' tool site, CompressImage.dev. This post details the project's journey from concept to MVP, focusing on the 'privacy-first' client-side compression architecture, support for next-gen formats like AVIF/WebP, tech stack considerations, pitfalls encountered, and the subsequent SEO and content strategy.

product-thinkingtool-siteindie-dev
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nanobananaedit.com Review: Building an AI SaaS from 0 to 1 - The Practice & Pitfalls
Internal Project

nanobananaedit.com Review: Building an AI SaaS from 0 to 1 - The Practice & Pitfalls

How did I navigate the full 0-to-1 process of launching an AI SaaS (nanobananaedit.com) internationally in 3 months? This is my practical notebook as a 'one-man system builder,' covering tech stack choices, deployment, cloud storage (R2), payments (Creem), the critical 'domain conflict' pitfall, and key lessons learned.

personal-growthindie-devsaas
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Industry Case Studies

Deconstructing best-in-class products and strategies through the Zenvel lens to surface playbooks for compounding, sustainable growth.

Deconstructing Morse Code Translator: A Masterclass in 'Tool+Content' Landing Pages
Industry Insight

Deconstructing Morse Code Translator: A Masterclass in 'Tool+Content' Landing Pages

An in-depth teardown of morsecodetranslator.com, a prime example of a 'Small & Beautiful' tool site. This post focuses on analyzing how its homepage perfectly blends 'tool' and 'SEO content' to achieve a 'dual purpose,' offering excellent practical reference for implementing the 'Tool+Content' strategy (detailed in the 'Small & Beautiful' Tool Site Playbook).

product-thinkingseogrowth-strategy
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